Tuesday, November 23, 2010

My thought about distribution

In my definition, Distribution is the flow of products, information and "MONEY". (I did say this during class for an extra credit, and he said he is going to put this on the slides. I mean I'm just proud of myself) Distributions is critically important for suppliers and consumers. Distributions is a huge influencer of the price that consumers buy and placing which is one of the concepts of Marketing mix. Price of the product depends on how many distribution channels are there, how much money distributors want to charge for their work, and what distributions channels a producer uses. According to Mr. Featherman, a distribution channel is the series of firms or individuals that facilitates the movement of a product from the producer to the final customer. This is the end. This post is written based on my thought about distribution after learning about this distribution, so there could be some wrong information. Please, Feel free to correct it by commenting. By the way, I added a very funny video that shows some distribution can fail in the process.


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